Simulmedia Takes on the Future of the Television Ad Business

In 2013, persistent growth in the television ad market drove spending to nearly 70 billion dollars – Now one New York tech company is harnessing the power of big data to drive ad buying intelligence and help advertisers ensure that they are reaching target audiences.

We sat down with Dave Morgan, the CEO and Founder of Simulmedia, to learn about where the tv ad business is headed.

An Interview With Dave Morgan, CEO and Founder of Simulmedia – What is simulmedia? from Bernard L. Schwartz Center on Vimeo.

Any predictions on the future of media? – An Interview With Dave Morgan, CEO and Founder of Simulmedia from Bernard L. Schwartz Center on Vimeo.

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